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The incident management process: an ITIL workflow, step by step

Key takeaways: The incident management process is the ITIL-defined sequence for handling an unplanned service disruption — identify and log the incident, categorize it, prioritize it by impact and urgency, respond (diagnose, escalate, investigate, resolve), and close it once the reporter confirms the fix.

  • What it is: A repeatable workflow, owned by the service desk, that ensures every incident is recorded with a unique ID, routed to the right support level, resolved within its SLA, and available for later trend analysis.

  • Why it matters: Skipping categorization or prioritization is the most common failure; it leaves teams unable to spot recurring problems or defend SLAs, and turns every outage into an improvised scramble.

  • How Jira Service Management helps: Logs and categorizes incidents from the portal, email, or chat, applies priority-based SLAs, routes escalations to the right support level, and reports on incident trends for problem management.

The incident management process is the sequence of steps an IT team follows to take an unplanned service disruption from first report to confirmed resolution: identify and log it, categorize it, prioritize it, respond to it—diagnosing, escalating, and resolving—and close it. ITIL defines the process; most other frameworks describe the same steps in slightly different language.

This guide walks through each step as my team runs it at Atlassian, starting with the terms — ITIL, ITSM, incident, problem — that the process depends on.

ITSM and incident management

If you work in IT, you’re likely familiar with ITIL, ITSM, incidents, and problems. But for the sake of getting everyone on the same page, here are some quick definitions as we use them at Atlassian:

ITIL (originally the IT Infrastructure Library) is a set of best practices for ITSM (think of it as a playbook). 

ITSM (IT service management) is a common approach to creating, supporting, and managing IT services. The core concept of ITSM is the belief that IT should be delivered as a service. And one of the core practices of ITSM is incident management. 

Incidents are unplanned events of any kind that disrupt or reduce the quality of service (or threaten to do so). A business application going down is an incident. A crawling-but-not-yet-dead web server can be an incident, too. It’s running slowly and interfering with productivity. Worse yet, it poses the even-greater risk of complete failure.

A problem is the not-yet-known root cause behind one or more incidents. In the incident above, where the network is creeping, and a business application is down, a misconfigured router could be the underlying problem behind both.

The importance of incident management as an ITSM practice

So, why incident management? Why is this even a part of the ITSM universe? 

The answer is in the impact. Major incidents can cost hundreds of thousands of dollars per hour of downtime (see our guide to the cost of downtime).

Having a well-defined incident management process can help reduce those costs dramatically. Benefits of a well-defined process include:

  • Faster incident resolution

  • Reduced costs or revenue losses for the organization

  • Better communication—both internal and external—during incidents

  • Continuous learning and improvement

Incident management workflow

I’ll be using the ITIL framework  to walk you through a high-level overview of proper ticket handling, but most other popular frameworks spell out roughly similar concepts through slightly different lingo.

The key to incident management is having a process–a good one–and sticking to it.

Even that can seem daunting, I know. But the good news is that you can learn from thousands of other IT service  teams' experiences. 

One of the top mistakes of busy, growing IT organizations is to try to reinvent the wheel and create processes from scratch (without drawing on best practices) or build their own homegrown tools for fielding tickets. 

Identify an incident and log it

An incident can come from anywhere. An employee can call you to report it, or it can literally fall through the ceiling tile and land in your lap, in the case of an ill-placed network hub and a leaky roof. (Not that I'm speaking from experience... *ahem*) 

No matter the source, the first two steps are simple: someone identifies an incident, then someone logs it. 

If you receive the incident already logged via your service desk, these first two steps are already done for you. If you get a phone call or the incident is reported via email or text or carrier pigeon, it’s the service desk team’s job to properly log it in your service desk. 

These incident logs (i.e., tickets) typically include:

  • The name of the person reporting the incident

  • The date and time the incident is reported

  • A description of the incident (what is down or not working properly)

  • A unique identification number assigned to the incident, for tracking

Categorize your incident

These next two steps–categorize and prioritize–are both critical and commonly overlooked. They also separate the more “sane” service desks I’ve worked with from the...well, not so much.

First, you must assign a logical, intuitive category (and subcategory, as needed) to every incident. If you don’t, you’re limiting your ability to analyze your data later and identify trends and patterns, which is critical to effective problem management and preventing future incidents. 

So basically, just don’t forget. And don’t settle for an IT service desk solution that doesn’t allow you to easily customize incident categories.

Prioritize your incident

Second, every incident must be prioritized. 

To prioritize an incident, start by assessing its impact on the business. Consider both the number of people that will be impacted, as well as the potential financial, security, and compliance implications of the incident, to determine how much pain the incident is causing and how urgent a resolution is to the business. 

The best practice here is to define your severity and priority levels before an incident happens, making it simpler for incident managers to gauge priority quickly. 

And when in doubt about priority? Go with the higher priority level. Better to err on the side of caution than to let something severe fall through the cracks.   

Once you’ve set those priorities, address all open incidents in order of prioritization. Most organizations set clear service agreements around each level of priority, so customers know how quickly to expect a response and resolution. I highly recommend that practice.

Respond

Incident response is a pretty broad term, so let’s break it down a bit further into the most likely steps you'll perform once you’ve identified, categorized, and prioritized an incident.

Initial diagnosis Think of this as the triage function that a hospital performs on new patients. The service desk employee is formulating a quick hypothesis about what is likely wrong, so they can either set about fixing it or follow the appropriate procedures and gather the right resources to resolve it. 

Knowledge bases and diagnostic manuals are helpful tools at this step, too. 

If the first-level service desk agent can resolve the incident based on their initial diagnosis and available knowledge and tools, the incident is resolved. If not, it’s time to escalate.

Incident escalation Escalation sounds like a bad word, but it’s not. 

Your front-line support team should be able to resolve a large number of the most frequent incidents without escalating. But for those who can’t, the goal is to gather and log the right information to help second and third-level (more technical) support get up to speed quickly, so they can resolve the incident promptly.

Investigation and diagnosis ITIL calls this out as its own single step. In reality, it happens throughout the incident lifecycle. 

Your front-line support person is already investigating to some extent as they collect information, and may even successfully diagnose and resolve the incident without any escalation. 

In that case, you’ve skipped directly through the next few steps: resolution and recovery and incident closure. 

Otherwise, investigation and diagnosis will occur at every step of the way as you escalate to level 2 and 3 support or bring in outside resources or other department members to consult and assist with the resolution.

Resolution and recovery Eventually–and, ideally, within your established service level agreements (SLAs)–you will arrive at a diagnosis and perform the necessary steps to resolve the incident. Recovery simply implies the amount of time it may take for operations to be fully restored, since some fixes (like bug patches, etc.) may require testing and deployment even after the proper resolution has been identified.

Incident closure The incident is then passed back to the service desk (if it was escalated) to be closed. To maintain quality and ensure a smooth process, only service desk employees are allowed to close incidents, and the incident owner should check with the person who reported the incident to confirm that the resolution is satisfactory and the incident can, in fact, be closed.

Conclusion: don’t skip steps

The process may seem unnecessarily formal, particularly if you only have a few service desk analysts. Regardless of your team structure, the incident lifecycle remains the same. 

Let’s say you only have one service desk analyst, so there is no level-three support. But incidents that surpass the knowledge of your service desk analyst have to go somewhere, whether it’s to your chief engineer, an outside consultant, or even you, right? 

Voila! You do indeed have level-two or level-three support—it’s just you or your engineer.

My point? Even though ITIL can seem to be all about semantics, don’t get caught up in them. Look for easy ways to adapt your organizational hierarchy and process workflows to fit with an easy IT service management framework, as I outlined above. 

By doing so, you will deliver far better customer service and much more value back to the business. (Plus, your hair will stop burning much faster - bonus points!)

Finally, a few reminders: 

  • Log every incident. Give it a unique number. And capture important details (like date, time, and description) in a central help desk system. 

  • If you have a large internal or external audience to communicate incident updates to, consider a status page for incident communication. 

  • Assign every incident a category (and subcategory, as needed). 

  • Give every incident a priority level and every priority level an SLA.

  • Have clearly defined roles for incident responders, like incident commander, major incident manager, and communications lead.

  • Whenever possible, enable your front-line support team with knowledge base articles and incident diagnostic scripts to help them resolve incidents quickly. 

  • Make sure the service desk always retains control of incident progress, routing, and status. 

  • And don’t just capture incident data. Analyze it! Look for trends, patterns, and potential underlying problems that can reduce incident volume and mitigate risk. 

Jira Service Management is built around this process — incidents are logged, categorized, and prioritized at intake; SLAs are tied to priority; and escalation and closure follow the workflow above without anyone reinventing it.

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