From big picture to visible progress
The Goals app connects your company’s ambitions to real outcomes, aligning every team around what matters most.

Align every team
Keep every team focused on what matters most with company OKRs everyone can see.
Connect work to goals
Bridge the gap between objectives and execution by connecting goals to where work gets done.
Say goodbye to status chasing
Monthly goal updates are automatically shared with stakeholders, showing what’s on track and what needs attention, no chasing required.
The source of truth to track goals, your way
Break down silos across teams by making it easy to discover, understand, and get behind shared goals, whichever framework you use.
Track goals using any framework
No matter which framework you use – OKRs, SMART goals, KPIs, or your own – Goals gives you the flexibility to set and track them your way.
Make them visible to everyone
Don’t let goals gather dust in scattered spreadsheets and slide decks. The Goals app brings all your company objectives together in one place, so every team can see what matters.
Get the details that matter
Cut through the noise and find exactly what you need. Instantly see who owns a goal, why it matters, how it’s tracking, and where the work is happening.

CONNECT WORK TO GOALS
Goals that live where work happens
Make goals part of everyday work. By connecting seamlessly to the apps your teams already use, it’s easy to see how work contributes to the bigger picture.

See the impact of every project
Help teams prioritize and stay focused on achieving real outcomes by connecting Projects, Jira work items, and Jira Product Discovery ideas directly to goals.

Keep teams in the flow
Goal preview panels make it easy for teams to see and update goals, without ever disrupting their flow.

The source of truth for the latest progress and updates
Goals' built-in communication practice helps keep teams and leadership updated on progress, so they can respond effectively to change.
Get the right amount of context with regular updates
Goal owners are prompted to share a monthly update, which automatically gets shared with stakeholders, effectively closing the communication loop.


“Goals changed the way we look at our strategy work and the ability to get regular updates. Now we can focus on what’s at risk so we can get back on track.”
Matt Hargreaves
Senior Manager of Product Delivery
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