What is Confluence Cloud used for?
No Confluence Cloud site works exactly the same way, and that’s because no team works the same way. Confluence is built to be tailored to your specific needs, whether you’re a developer planning your next release or a marketer creating your next campaign. With the addition of enhancements, like templates, apps, and macros, Confluence quickly transforms from a lightweight content creation tool to a heavy-hitting collaboration and project management tool to help you tackle your biggest, most complex cross-functional projects.
In this guide, we share enhancements and guides for different types of teams that use Confluence Cloud to power their work.
IT and support teams
IT and Support use Confluence as a knowledge base, a place to centralize and organize all customer-facing (or employee- facing) FAQs and documentation, as well as a private workspace where your team can share best practices and institutional knowledge. That way, your customers have an excellent, consistent experience and get their issues fixed, faster. Integrate Confluence with Jira Service Management to help customers help themselves and deflect more service desk tickets.
IT and support enhancements
Product management teams
With all the things product managers have to do, from creating the product roadmap to aligning business strategy with the needs of the customer, it can be a challenge to track and document all aspects of a product launch. That’s why product teams use Confluence as a single source of truth for their product requirements, UX designs, user stories, documentation, and more. When your team has one place to reference all parts of the product development lifecycle, all it takes to clarify a doubt or answer a question is a quick look back to your Confluence product space.
Product management enhancements
Software development teams
Software projects require much more than just issues and code. There’s a whole show behind the scenes: feature requirements, release plans, team retrospectives, and more. That’s where Confluence comes in – it’s where you assemble the plans, requirements, decisions, and documentation behind your software and the place that connects your development team to product managers, designers, marketers, and others. Confluence keeps everyone on the same page, so you can spend more time building awesome products.
Software development enhancements
Marketing teams
Marketing plans are made of many moving pieces, especially when marketing projects are rarely confined to just one team. Luckily, Confluence takes your marketing team to the next level by enabling seamless cross-functional collaboration, fast and easy feedback methods for all your marketing messaging and content, and dynamic deliverable tracking for your next big launch. Next step, launch your marketing plan and watch your brand come to life!
Marketing enhancements
HR teams
Effectively onboarding new hires is critical to the future success of your team. Fast track your new hire onboarding by enabling new hires to drive their own learning – thanks to Confluence’s open and transparent design, everyone has everything they need, from HR policies and training to past projects and insights from the previous work. What’s more, instead of hunting down important information in emails or shared drives, HR teams can house all of their documents in one convenient destination. Want to take it a step further? Premium and Enterprise customers can customize a dynamic information hub for your entire company with Company Hub - a single go-to destination for verified, up-to-date news and announcements, popular employee resources, and more.
HR enhancements
Project management teams
Every project manager knows that keeping stakeholders aligned on goals, on track to meet their deadlines, and in sync with each other is the key to delivering ambitious projects on time. Confluence is your team’s home for all the information they need to keep projects moving forward. Bring your team together in a workspace that lets you share ideas and research, and collaborate with comments and in-line comments. This powerful tool also enables structured workflows, milestone tracking, and @mentions for improved accountability.
Project management enhancements
Turn data into insights
Learn how to integrate spreadsheets and databases into Confluence.
Keep it all organized
Read best practices for staying organized in Confluence.